Frankie Says has a collection of serviced apartments in central london that needed more online recognition.
Warrington, UK 2:01 am
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Making short term lets fabulous
Frankie Says has a collection of serviced apartments in central london that needed more online recognition.
At Frankie Says, flexibility, fabulousness, and friendliness are more than just characteristics; they’re the cornerstone of their ethos. As purveyors of unique short-term lets in London’s most sought-after locations, Frankie Says approached Bespoke with a bold vision: to revamp their digital presence and breathe new life into their brand identity. Our mission was clear: to distil their vibrant personality into a cohesive online experience that resonates with holidaymakers seeking unforgettable accommodations.
Navigating the fine line between bold creativity and functional clarity was our primary challenge when undertaking Frankie Says’ project. With a business personality as vibrant and unique as theirs, the risk of overwhelming users with excessive graphical content was real. Our solution? Constant communication. By collaborating closely with the Frankie Says team, we established clear objectives, ensuring that every design element served a purpose while maintaining brand cohesion and consistency. This meticulous approach allowed us to strike the perfect balance, ensuring that users feel both informed and engaged without being overwhelmed by visual stimuli.
At Bespoke, our creative process is as dynamic as our clients’ visions. For Frankie Says, we embarked on a journey of co-creation, listening attentively to their needs and aspirations. From conceptualization to execution, every step was guided by a relentless pursuit of excellence. Iterative design sessions, fueled by client feedback, ensured that every graphic element not only met but exceeded expectations. Such was the success of our collaboration that Frankie Says entrusted us with the creation of a series of brochures to showcase their services. The synergy between our teams was undeniable, and we look forward to future collaborations with Frankie Says, knowing that together, we can continue to push the boundaries of creativity and innovation.
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